Meet the Team

Katy Coffield and Ali Ugarte-Martinez are the founder duo behind Camino Collective, and they’re no strangers to the influencer marketing industry. For more than a decade, they’ve led Foodie Tribe, a powerhouse influencer marketing and social media agency that has connected their network of more than 3,000 creators with hundreds of food and beverage brands.

Over the past decade, they’ve built and led campaigns that connect brands with creators in meaningful, results-driven ways. They’ve negotiated brand deals worth up to $300K for a single post, and they understand exactly what it takes to grow a creator business that’s built to last. Today, Foodie Tribe is a multi–7-figure agency that has paid out millions to influencers and helped shape how brands and creators work together.

Now, with Camino Collective, they’re channeling everything they’ve learned to support creators more personally, offering both one-on-one representation and a membership-based community that meets influencers where they are and helps them grow with strategy, purpose, and support.